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clickTag and weight

How the clickTag is written, how much a banner can weigh, and what the watermark is.

Ad servers ask every HTML5 banner for two things: a clickTag and a maximum weight. The clickTag is the variable that sets the destination page the click goes to.

The clickTag

Each package includes the clickTag variable in its index.html. If you enter a destination URL when exporting, it is written there. If you leave it empty, an example URL remains that your ad server replaces with its own.

var clickTag="https://ejemplo.com/oferta";

Maximum weight

The per-piece weight limit is configurable: change it in Settings, under “Maximum weight per piece”. With Validate weight turned on, the report flags any package that exceeds it as an error.

Watermark

Pieces that are not approved are exported with the “NOT APPROVED” watermark, so nobody publishes them by mistake.

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