Concepts

Campaigns and versions

How concepts are grouped, what a piece is, and how the history works.

A campaign groups the work for a single order. Inside it, each banner idea is a concept (or set), already generated in all the sizes and languages of the campaign.

Every change you make creates a new version and does not delete the earlier ones.

Concepts and pieces

A campaign has a list of sizes and a list of languages. Each combination of size and language is a piece: a file that is measured, approved, and exported. For example, 300x250 in es-CR is one piece, and 300x250 in en-US is another. A concept with 4 sizes in 3 languages has 12 pieces.

Piece statuses

StatusMeaning

Draft

Not yet sent for review.

In review

Sent for review and waiting for a decision.

Changes requested

The reviewer asked for changes.

To review again

It was approved or in review and the concept changed. It needs to be approved again.

Approved

Ready to export without a watermark.

Versions

Each generation, refinement, or change to sizes creates a version. In the campaign’s History tab you can compare two versions and restore an earlier one; restoring creates a new version, so nothing is lost.

Note. If you change a concept that already had approved pieces, those pieces go to “To review again”. This is intentional: what is exported is always what was approved.

Approvals and edit lockingHow something is sent for review, how it is decided, and what happens if you change something approved.Sizes and languagesHow many sizes and languages a concept supports, their format, and the cost of adding more.

Was this page helpful?