A campaign in BannerMotion starts with a description and ends with a .zip package ready to upload to the ad server, the platform that publishes your ads. Only a few things happen in between, and it helps to know them so you know where to decide and where to let the tool do the work.
1. Describe the campaign
You write what you are advertising, who it is for, and the tone you want, and you choose the AI model from four: Haiku 5.5, Sonnet 5.5 (the default), Opus 5.5, or Fable 5.1. You also choose the sizes and languages. The credit cost is shown before you generate, so there are no surprises: it is charged per concept and depends on how many sizes and languages you ask for.
2. Choose a concept
BannerMotion proposes animated concepts based on your description. Compare them, pick the one that best tells your message, and discard the rest. Each concept is a set of real HTML5 banners, with one piece (one size in one language) per file, not an image.
3. Fix what needs fixing
If the headline is too long or the color is not your brand’s, you ask for the correction in plain language. A correction costs from 5 credits with Sonnet 5.5 (from 3 credits with Haiku 5.5 to 25 with Fable 5.1, if it touches up to 4 sizes) and does not force you to start over.
4. Review all the sizes
The concept you chose already comes in all the sizes and languages of the campaign, so you only review each piece. If you need another format later, you can add sizes to a campaign you already created.
5. Approve and export
You share a review link: your client comments on each piece and approves each size, without needing to create an account. Once everything is approved, you export the .zip for each piece.
- Description and model.
- Chosen concept.
- Corrections.
- Sizes reviewed.
- Approval and export.
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